How far is too far when analyzing advertisments?
Chapter 8 has got a list of things to look for when looking at an ad. Pgs 138-140 it talks about different ways of analyzing an ad. There is another one 154-155 in chapter 9 dealing with television ads. Not all of these questions will lead you everywhere with every ad and text that you see, but some of them will get you thinking. Some of them will get you beneath the surface of an ad, kind of into the sub-text...An ad or any other message has the text (the obvious message) and the sub-text (the part of it that appeals to your subconscience)...the blues and whites, the kind of cool and restrained colors that is a symbol for women...non of this happens by accident.
Whats the difference between an ad and a commerical? One is on the TV and one is in print form.
Monday, January 26, 2009
Friday, January 23, 2009
Women and Men in Adv.
Read the preface of Berger "Ads, Fads and Consumer Culture" over the weekend.
What's the purpose of advertising?
What's the purpose of advertising?
Wednesday, January 21, 2009
Images of Men and Women First Class 1/21/2009
America is a consumer culture.
How much does our consumption effect our economy?
Check the Mackeral Wrapper / Class syllabus for assignment on Friday. Get the books and read.
How much does our consumption effect our economy?
Check the Mackeral Wrapper / Class syllabus for assignment on Friday. Get the books and read.
Monday, November 24, 2008
Last Class Questions 11/24/2008
I have always been very interested in politics. Growing up my family has always been very conscience of politics and it has been passed on to me. I feel that it is my duty as an American to be informed about my country and who is running it and so I’ve always followed media coverage of government and politics.
My attitude towards politics after taking this course has grown even stronger. The discussions and activities in the class helped reaffirm my love of following and discussing politics. It was also refreshing to be given the opportunity to speak about politics with my peers and people my own age. Usually young people don’t have much interest in politics, but that wasn’t the case in this class.
In this course I learned that not only do I have to read news from sources I like and trust, but I should also look for outside news sources that I otherwise wouldn’t turn to.
I don’t know what you could do better with this course the next time it’s taught. Class would start every day with a clear cut objective, but we were also allowed to stray from the main subject and explore different paths as well. It wasn’t rigid and as long as we were having a good discussion and making progress we were allowed to continue…and I really liked that. This kind of environment was very relaxing but incredibly productive.
Thanks for everything Doc!
My attitude towards politics after taking this course has grown even stronger. The discussions and activities in the class helped reaffirm my love of following and discussing politics. It was also refreshing to be given the opportunity to speak about politics with my peers and people my own age. Usually young people don’t have much interest in politics, but that wasn’t the case in this class.
In this course I learned that not only do I have to read news from sources I like and trust, but I should also look for outside news sources that I otherwise wouldn’t turn to.
I don’t know what you could do better with this course the next time it’s taught. Class would start every day with a clear cut objective, but we were also allowed to stray from the main subject and explore different paths as well. It wasn’t rigid and as long as we were having a good discussion and making progress we were allowed to continue…and I really liked that. This kind of environment was very relaxing but incredibly productive.
Thanks for everything Doc!
Friday, November 21, 2008
Monday, November 17, 2008
The courses about media and government and we can't look at how media deals w/ government w/out looking at the economy or foreign affairs. We've kind of been doing more media and public affairs. By posing the question for this question, we're doing the same thing we're doing for the final exam. We can look back at the things we've read and use it. Go back and look over our stuff and come to some conclusion or evaluation.
Evaluate and Analyze. When analyzing you take things apart and break them down-town sally brown.
Evaluate and Analyze. When analyzing you take things apart and break them down-town sally brown.
Monday's Assignment for Advanced Journalism
Freelance Writing - About.com has some tips on getting your freelance writing published.
http://freelancewrite.about.com/od/getpublished/Freelance_Writers_Guide_to_Getting_Published.htm
Another article about getting published as a freelance writer.
http://www.associatedcontent.com/article/125078/how_to_get_freelance_writing_jobs_when.html?cat=31
Helpful steps for the beginner freelance writer.
http://www.yudkin.com/flfaq.htm
http://freelancewrite.about.com/od/getpublished/Freelance_Writers_Guide_to_Getting_Published.htm
Another article about getting published as a freelance writer.
http://www.associatedcontent.com/article/125078/how_to_get_freelance_writing_jobs_when.html?cat=31
Helpful steps for the beginner freelance writer.
http://www.yudkin.com/flfaq.htm
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