Sexist Advertising
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgePhVFs3bzfAH9bR3NvS5KVzB7xUy2T5G6HPyl6RdSbMwOym97WJPlSTYR-I_fVp7YA-aaIrxBlum2OcXaS8B2CYRrMINO9r0pe1UPs2k6KrwsZKhUvK6vK_aHvRK5LxkIWW57uohBDTRT/s400/sexist-thumb.jpg
http://i266.photobucket.com/albums/ii266/Smiler_Pics/blowinherface.jpg
Monday, April 20, 2009
Monday, March 30, 2009
Answer to Question 3/30/09
Advertising affects/influences media every second of everyday. The different media outlets have different nitch markets that they cater to. In every article of Women's Health they have a section on of the latest fashion trends...they show you what is popular, how much it costs and where you can get it. What most readers don't know is that the "fashion police" at Women's Health don't pick out the outfits that are featured in the section. They dress the models according to the highest bidder. The fashion industry pays magazines to say that their products are popular in order to make them popular.
Wednesday, March 25, 2009
March 25 Gender Advertising
The article talked about how radical the women's feminist movement was and the way the femenists went about spreading their message. Some of the feminist's radical behavior gave them a "bad wrap". They were a group of women fighting for what they believed, and I admire that...but I think we should focus on equal rights for ALL, not just one specific group.
Wednesday, February 25, 2009
Monday, February 23, 2009
Assignment for Men and Women in Ad. 2/23/2009
A consumer culture is a culture that is fueled buy it's people buying and selling goods and services.
Read chapters 4 and 5 for Wednesday.
Read chapters 4 and 5 for Wednesday.
Friday, February 20, 2009
Wednesday, February 18, 2009
Selling Pineapples in the Market Place of Ideas
The "Market Place of Ideas" is a driving force behind a lot of advertising. In politics, the person who hires the best advertising company usually wins the election. Who, specifically, sets the agenda for culture?
Friday, February 6, 2009
Men and Women in Advertising Feb 6, 2009
Demographics are what allows you to target your advertiser. "You're not going to try and sell Depends in a youth oriented magazine." -Doc.
If you're a free-lance writer you should check the demographics of that magazine and it could help you tailor your story to be of more interest to the magazine and its readers.
If you're a free-lance writer you should check the demographics of that magazine and it could help you tailor your story to be of more interest to the magazine and its readers.
Monday, February 2, 2009
Assignment for Men and Women in Adver.
Ready the "Ms. Kennedy" story on the class blog. Find some links to articles about the super bowl ads.
Monday, January 26, 2009
Men and Women Ad 1/26/09
How far is too far when analyzing advertisments?
Chapter 8 has got a list of things to look for when looking at an ad. Pgs 138-140 it talks about different ways of analyzing an ad. There is another one 154-155 in chapter 9 dealing with television ads. Not all of these questions will lead you everywhere with every ad and text that you see, but some of them will get you thinking. Some of them will get you beneath the surface of an ad, kind of into the sub-text...An ad or any other message has the text (the obvious message) and the sub-text (the part of it that appeals to your subconscience)...the blues and whites, the kind of cool and restrained colors that is a symbol for women...non of this happens by accident.
Whats the difference between an ad and a commerical? One is on the TV and one is in print form.
Chapter 8 has got a list of things to look for when looking at an ad. Pgs 138-140 it talks about different ways of analyzing an ad. There is another one 154-155 in chapter 9 dealing with television ads. Not all of these questions will lead you everywhere with every ad and text that you see, but some of them will get you thinking. Some of them will get you beneath the surface of an ad, kind of into the sub-text...An ad or any other message has the text (the obvious message) and the sub-text (the part of it that appeals to your subconscience)...the blues and whites, the kind of cool and restrained colors that is a symbol for women...non of this happens by accident.
Whats the difference between an ad and a commerical? One is on the TV and one is in print form.
Friday, January 23, 2009
Women and Men in Adv.
Read the preface of Berger "Ads, Fads and Consumer Culture" over the weekend.
What's the purpose of advertising?
What's the purpose of advertising?
Wednesday, January 21, 2009
Images of Men and Women First Class 1/21/2009
America is a consumer culture.
How much does our consumption effect our economy?
Check the Mackeral Wrapper / Class syllabus for assignment on Friday. Get the books and read.
How much does our consumption effect our economy?
Check the Mackeral Wrapper / Class syllabus for assignment on Friday. Get the books and read.
Monday, November 24, 2008
Last Class Questions 11/24/2008
I have always been very interested in politics. Growing up my family has always been very conscience of politics and it has been passed on to me. I feel that it is my duty as an American to be informed about my country and who is running it and so I’ve always followed media coverage of government and politics.
My attitude towards politics after taking this course has grown even stronger. The discussions and activities in the class helped reaffirm my love of following and discussing politics. It was also refreshing to be given the opportunity to speak about politics with my peers and people my own age. Usually young people don’t have much interest in politics, but that wasn’t the case in this class.
In this course I learned that not only do I have to read news from sources I like and trust, but I should also look for outside news sources that I otherwise wouldn’t turn to.
I don’t know what you could do better with this course the next time it’s taught. Class would start every day with a clear cut objective, but we were also allowed to stray from the main subject and explore different paths as well. It wasn’t rigid and as long as we were having a good discussion and making progress we were allowed to continue…and I really liked that. This kind of environment was very relaxing but incredibly productive.
Thanks for everything Doc!
My attitude towards politics after taking this course has grown even stronger. The discussions and activities in the class helped reaffirm my love of following and discussing politics. It was also refreshing to be given the opportunity to speak about politics with my peers and people my own age. Usually young people don’t have much interest in politics, but that wasn’t the case in this class.
In this course I learned that not only do I have to read news from sources I like and trust, but I should also look for outside news sources that I otherwise wouldn’t turn to.
I don’t know what you could do better with this course the next time it’s taught. Class would start every day with a clear cut objective, but we were also allowed to stray from the main subject and explore different paths as well. It wasn’t rigid and as long as we were having a good discussion and making progress we were allowed to continue…and I really liked that. This kind of environment was very relaxing but incredibly productive.
Thanks for everything Doc!
Friday, November 21, 2008
Monday, November 17, 2008
The courses about media and government and we can't look at how media deals w/ government w/out looking at the economy or foreign affairs. We've kind of been doing more media and public affairs. By posing the question for this question, we're doing the same thing we're doing for the final exam. We can look back at the things we've read and use it. Go back and look over our stuff and come to some conclusion or evaluation.
Evaluate and Analyze. When analyzing you take things apart and break them down-town sally brown.
Evaluate and Analyze. When analyzing you take things apart and break them down-town sally brown.
Monday's Assignment for Advanced Journalism
Freelance Writing - About.com has some tips on getting your freelance writing published.
http://freelancewrite.about.com/od/getpublished/Freelance_Writers_Guide_to_Getting_Published.htm
Another article about getting published as a freelance writer.
http://www.associatedcontent.com/article/125078/how_to_get_freelance_writing_jobs_when.html?cat=31
Helpful steps for the beginner freelance writer.
http://www.yudkin.com/flfaq.htm
http://freelancewrite.about.com/od/getpublished/Freelance_Writers_Guide_to_Getting_Published.htm
Another article about getting published as a freelance writer.
http://www.associatedcontent.com/article/125078/how_to_get_freelance_writing_jobs_when.html?cat=31
Helpful steps for the beginner freelance writer.
http://www.yudkin.com/flfaq.htm
Friday, November 14, 2008
Media and Government 11/14/2008
Analytical article paper due on NOVEMBER 24th.
Discussion of media coverage of elections.
Nikkie -said that during this election she felt that a lot of people based their opinions on the atack adds, rather than the facts. A lot of the actual issues got discussed during the debates and not a lot of people watched the debates.
Katie -said that when Obama did that 1/2 hour ad he got a little negative spin in regards to being elitist in thinking that he could take everyone's prime time tv shows over. But at the same time she thinks that given the demographic of people he was trying to reach...these people aren't going to be watching CNN or NBC and this was his one time to jump in on programs that they really would watch.
Doc-coverage this year was a lot more issue oriented than he remembered it from 2000 or 2004...especially after the stock market tanked and got everyone's attention.
Becky -said that after the debates the polls never really shifted so she didn't think that the debates made that big of a difference.
Katie -said that they are gatekeepers they don't tell you what to think...but they do tell you what to think about.
***Ellertsen's Law***
"Where there is smoke, there is smoke. Don't believe it until you see it."
Doc- How well can we keep up with state governement by reading the papers?
Discussion of media coverage of elections.
Nikkie -said that during this election she felt that a lot of people based their opinions on the atack adds, rather than the facts. A lot of the actual issues got discussed during the debates and not a lot of people watched the debates.
Katie -said that when Obama did that 1/2 hour ad he got a little negative spin in regards to being elitist in thinking that he could take everyone's prime time tv shows over. But at the same time she thinks that given the demographic of people he was trying to reach...these people aren't going to be watching CNN or NBC and this was his one time to jump in on programs that they really would watch.
Doc-coverage this year was a lot more issue oriented than he remembered it from 2000 or 2004...especially after the stock market tanked and got everyone's attention.
Becky -said that after the debates the polls never really shifted so she didn't think that the debates made that big of a difference.
Katie -said that they are gatekeepers they don't tell you what to think...but they do tell you what to think about.
***Ellertsen's Law***
"Where there is smoke, there is smoke. Don't believe it until you see it."
Doc- How well can we keep up with state governement by reading the papers?
Wednesday, November 12, 2008
Paper Assignment for Media and Government
Due 21st of November. 10 pages.
-Evaluate the camgaign and election coverage in the light of this critique.
-Evaluate on a scale of 1-10 or a letter grade.
-Compare different media outlets (ex - politico vs. Washington Post)
-Discuss the entertainment aspect of the coverage.
-Discuss the media coverage of the campaign after the credit crisis began.
-Discuss the Sarah Palin coverage.
-Independent monitor of power?
***Possible Final Question***
-(25pts)How do the forums do? Do they provide a forum for critisism or compromise...especially when they start snarling at eachother calling people facists.
-Postmodernism
-Check out question 2A from old 317 final (May 2008).
Check Mackeral Wrapper for the Elements of Journalism on the CCJ website posted to wrapper.
-Evaluate the camgaign and election coverage in the light of this critique.
-Evaluate on a scale of 1-10 or a letter grade.
-Compare different media outlets (ex - politico vs. Washington Post)
-Discuss the entertainment aspect of the coverage.
-Discuss the media coverage of the campaign after the credit crisis began.
-Discuss the Sarah Palin coverage.
-Independent monitor of power?
***Possible Final Question***
-(25pts)How do the forums do? Do they provide a forum for critisism or compromise...especially when they start snarling at eachother calling people facists.
-Postmodernism
-Check out question 2A from old 317 final (May 2008).
Check Mackeral Wrapper for the Elements of Journalism on the CCJ website posted to wrapper.
Query Letter Lecture
Think of a query letter as a resume. You're trying to sell your work to a newspaper and magazine, you want to present yourself in the best possible way.
Study every publication before you submit any query letter.
Make sure there are no spelling errors.
Be sure to include the date on your letter.
It should be address to the appropriate editor. Use their full name and do not us Mr. Ms. Mrs...ext with the exception of Dr. Offer to meet with the editor.
Don't write a query letter over one page in lenght and don't write an email query letter over one screen lenghth.
Make sure you have a fresh idea.
Study every publication before you submit any query letter.
Make sure there are no spelling errors.
Be sure to include the date on your letter.
It should be address to the appropriate editor. Use their full name and do not us Mr. Ms. Mrs...ext with the exception of Dr. Offer to meet with the editor.
Don't write a query letter over one page in lenght and don't write an email query letter over one screen lenghth.
Make sure you have a fresh idea.
Friday, November 7, 2008
Questions from 386
How much has news been packaged as entertainment?
Are we deprived of a coherent contextual understanding of out world?
Is that a bum wrap?
How much of the election news has been packaged as entertainment?
Are we deprived of a coherent contextual understanding of out world?
Is that a bum wrap?
How much of the election news has been packaged as entertainment?
Subscribe to:
Posts (Atom)